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How many photos should you deliver?

For weddings, the published range by coverage hours. For every other genre, an honest range built from jobs you already delivered.

The wedding rate is the commonly quoted 40 to 60 delivered images per coverage hour. No invented per-genre tables here; sources below.

The commonly quoted rate is 40 to 60 delivered images per coverage hour.
Adds an earnings-per-image line, a number worth knowing.
Deliver somewhere between 320 to 480
Midpoint, if you want one number400 images
Editing time at the midpoint0 h
Culling decides how many frames reach this stage, which is why the two numbers belong on one page.

Simple arithmetic on the published 40 to 60 per hour norm, not a separate finding. Guest count, weather and the schedule move the number more than hours do.

Weddings are the only genre with a sourced range, so for anything else the honest method is your own data. Enter up to five jobs you already delivered.

Your personal range, per hour Add a job
Your typical rate, the middle one
Jobs counted0
0

Uses the lowest and highest per-hour rate across the jobs you entered. Five jobs make a steadier range than two.

WHERE THE RANGE COMES FROM

One sourced number, honestly applied

No trade body sets a delivered image count. What exists is a norm: a full day wedding produces 2,000 to 4,000 RAW frames and a delivered gallery lands between 400 and 800 images, roughly 40 to 60 per coverage hour. Everything else on the tidy charts you find is invented, which is why the second mode here builds a range from your own jobs instead. The full reasoning is in how many wedding photos to deliver and photos delivered per hour, genre by genre.

WHAT THE COUNT COSTS YOU

Every extra frame is billed twice

A delivered image is not free once it is chosen. It is edited, exported, stored and backed up, and it sits in a gallery the client has to get through. The four below are why the midpoint usually beats the top of the range.

The editing hours
At one minute a frame, going from 400 to 800 images adds nearly seven hours to the same job for the same fee. The editing row above moves as you change the count.
The rate per image
A $3,000 wedding at 400 images earns $7.50 each. The same fee at 800 earns under $4, for roughly double the work. Stop over-delivering.
What the client can carry
Nobody sits through 900 frames. A tighter gallery is read to the end, which is where the album order and the referral come from.
Storage, for years
Delivered galleries are the set you keep forever. The stack cost calculator prices the storage line that grows with every over-delivery.
COMMON QUESTIONS

Questions people ask about delivery counts

How many photos should I deliver from a wedding?

For a standard eight hour wedding, 320 to 480 images falls out of the quoted 40 to 60 per hour rate. Write your contract wording carefully; the delivery guide compares the common phrasings.

Is there a standard for other genres?

No, and charts that claim one do not cite anything. Compute your own per-hour rate from five delivered jobs; the genre post walks through it.

Is more photos better?

Usually the opposite. An average $3,000 wedding delivering 400 images earns $7.50 per image; delivering 800 earns under $4 each for roughly double the editing. See stop over-delivering.

How many wedding photos should I deliver?

The widely quoted norm is 40 to 60 delivered images per hour of coverage, so a standard eight hour wedding lands between 320 and 480 images. There is no trade-body standard; guest count, weather and the schedule move the number more than hours do.

Is there a standard for genres other than weddings?

No. Weddings are the only genre with a commonly cited, sourced range. For anything else the honest method is to compute your own per-hour rate from jobs you already delivered, which this calculator does.

Is delivering more photos better?

Usually not. Every extra image adds editing time and dilutes the gallery. An average $3,000 wedding delivering 400 images earns $7.50 per image; the same job delivering 800 earns under $4 per image for roughly double the editing.

FOUNDING COHORT

Get your evenings back. Keep every frame.

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